We're more than happy to put our money where our mouth is. The only way we make a dollar is by making you 30X more.
You didn't start a pool company to spend nights calling back people who just want to “get a rough number.”
You're great at design, estimating, and getting jobs built right. But between crews, permits, suppliers, and clients, marketing and following up with leads often gets put on the back burner.
So most owners do one of two things: pay a typical agency $3k-$5k/month and cross their fingers, toes, and other bodily appendages, or live on referrals and pray they get enough work to float their crews for the whole season.
To be clear, the issue isn't your ability to close. The issue is not having the time, structure, or patience to run “marketing” on top of everything else.
That's exactly why we built this model.
To be clear, the goal here isn't to be cheaper than the other guy. The goal is alignment. The fact that we only make money if we generate tangible results means you never have to worry about whether we're operating in your best interest; cause we have no other choice.
Every partner gets a CRM we built for pool builders. Leads from every ad land there, in one place. Here's what happens next.
We build and run your Meta ads, Google ads, landing pages and tracking. Every lead lands in the CRM.
A homeowner fills out your form at 9:02 PM. At 9:04 PM, our appointment-setting team texts them. Nights and weekends included.
We ask about budget, timeline, expectations and what they want built. If a lead clearly isn't ready, they stay off your calendar and go into follow-up.
If a lead could go either way, we text you the facts. Reply YES to book them. Reply NO to keep them in follow-up.
The consult goes into an open slot on your rep's Google Calendar. We schedule around existing appointments and count the drive time.
A morning text lists every consult in order, plus each stop and the total miles. Then your rep runs the consult.
The report shows leads, booked consults and signed projects for each ad. Not-ready leads stay in follow-up until the timing is right.
| Ad | Leads | Booked | Closed |
|---|---|---|---|
| Custom pools, video 3 | 41 | 12 | 3 |
| Pool builder (search) | 28 | 9 | 2 |
| Backyard makeover | 33 | 6 | 1 |
This is our entire roster: every partner we work with, every project closed this year.
As of October 5, 2026 · Updated as partners close
Our longest-running partner. Was referral-only when we started. Now runs a full outbound pipeline.
Consistent monthly closes. Running under $1K/month in ad spend.
Strong close rate in the Texas market. Three of five projects over $100K.
First close in under 4 weeks. Pipeline actively building.
Competitive area, but high demand and a large market. Very promising.
The pool capital of the US. Can’t wait to see what we can accomplish there.
We're always looking for our next partner. Your market might still be available.
Thomas grew up in construction. His family runs JP Larouche & Sons, a third generation residential construction company established in Quebec, Canada.
He launched his own landscaping company at 14 and worked as a framer for the family business before realizing you can actually work in an air conditioned office instead of sweating outside for $20/hour and transitioned into marketing in the construction space.
In the last 24 months, he generated more than $6M in pool sales in the U.S., including $4.1M with his flagship partner in Charlotte. He doesn't just understand marketing. He understands job costing, pricing, sales process, project flow, and what real field operations look like day to day.
20-30 minutes. No hard pitch, no weird pressure. We'll look at your market, current pipeline, and capacity, then decide together if it even makes sense to explore a partnership.
One partner per service area. Fall 2026.
